Tuesday, July 17, 2012

Environ and the relentless Dr. Des Fernandes

Environ and the relentless Dr. Des Fernandes

In the 23 years I have known of Environ, I have never had the fortune to meet or listen to Dr. Des Fernandes the founder of this global brand, until I spoke with Krista Eppelstun Digital Marketing Coordinator at Margi Fox distributors for Environ, lucky for me Krista told me that Dr. Des was giving a presentation in Melbourne, sign me up for this rare opportunity.
Environ put their stamp on the skin care world in 1985, Dr. Des Fernandes is a plastic surgeon  and he was on a mission to support the surgery he was doing in Cape Town with creams that would  aid in the repair of scars.

Dr. Des Fernandez the founder of EnvironPrior to this in 1967 Dr. Albert Kligman at the University of Pennsylvania’s dermatology department had found the right product formulation for what would become known at Retin-A.   The discovery was licensed to Johnson & Johnson, who introduced Retin-A in 1971. Soon after Retin-A was approved; Dr. Kligman’s older acne patients at that time began telling him that the prescription drug appeared to have other benefits: their skin was smoother, with fewer wrinkles.  Intrigued, Dr. Kligman performed some experiments that confirmed what his patients were saying. This discovery was licensed to Johnson & Johnson, who introduced the prescription anti wrinkle cream Renova in 1996.
AVST (Advanced Vitamin Skin Therapy)Following on in 1976 while in South Africa Dr. Des worked on the Retin A formulation to bring the formula into the cosmeceutical industry, over the years while his patients saw results beyond their expectations in regard to acne, he worked tirelessly to improve formulations and develop the range.


Today Environ has developed into a very sophisticated results related skincare line. To begin with the AVST (AdvancedVitamin Skin Therapy) Creams 1 â€" 5 are Environ’s innovative skin care range formulated exclusively for the International Market. The moisturizers contain vitamin A and antioxidants including vitamins E, vitamin C, Green Tea Extract, Honeybush and Rooibos Tea Extracts, Resveratrol and Beta-Carotene. The concentration of vitamins A and C increase in the step-up system of the moisturizers. Environ clients are, therefore, advised by their therapist to follow the step-up system.
AVST (Advanced Vitamin Skin Therapy) Creams 1 â€" 5 Dr Des is still an active-plastic surgeon as well as personally being involved in developing new and innovating products. Dr Des is very inspirational, a rare breed who does not have the word ‘no’ in his vocabulary a totally ‘can do ‘individual. With that type of leadership Environ is a power brand, with power packed products that just deliver results to every client who visits an Environ salon.

No comments:

Post a Comment